How I Can Help

Looking for a senior B2B marketing leader who can connect strategy, people, and execution to create measurable momentum?

I create marketing that earns attention, inspires action, aligns teams,
and drives business growth.

  • “Lisa is one of those rare marketers who can combine strong strategic thinking with the ability to roll up her sleeves and get things done. She consistently delivered results that exceeded expectations, including pipeline and MQL goals for Canada, while translating broader GTM priorities into focused, effective marketing programs.”

    —Melissa Botto
    Senior Director, Demand Generation and Field Marketing, UKG

  • “From campaign planning and content to coordinating with partners and managing timelines, Lisa brought calm, clarity, and a collaborative approach to everything she touched. Her future planning skills are legendary to this day in our company!”

    —Carolyn Massey
    Market Research Specialist, UKG

  • "I am grateful for the opportunity to have worked with Lisa and would highly recommend her to any organization looking for a strategic leader who genuinely invests in the success, development, and confidence of her people."

    —Mary Hull
    Marketing Programs Manager, UKG

  • "One of Lisa's strengths is her ability to bring people together around a common goal. She builds strong partnerships between Sales and Marketing, helps cross-functional teams navigate competing priorities, and adapts broader strategies to fit the realities of the market."

    —Kylene Zenk, Senior Principal, Human Insights, UKG

  • Lisa understood how marketing could make a real difference to a BDR’s day-to-day work. She created campaigns and useful content, brought in speakers who mattered to our target buyers, and helped us show up at events where we could meet prospects and learn what was happening in the market. That gave our team timely, relevant reasons to reach out and better conversations to have.

    —Erin Jackson, Manager, Business Development, UKG

Work With Me

Here are some of the ways I can help.

Table showing skills of Lisa Ursano in one column and examples of how that skill is used in the next column.

Learn more:

View my Portfolio of Strategic Moves.

Get to know more About Me.

Ready to Move Your Business Forward?

Send me a quick note and let’s build something great together.